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Short-term rentals in Rethymno Town

Airbnb leads local supply with 59% of tracked listings. Oreo Travel is the largest professional operator in Rethymno Town, with 165 local listings.

Explore the interactive Rethymno Town report
View of Rethymno Town
Photo: Rethymno - Venetian fortress by Lapplaender · CC BY-SA 3.0 de · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
4,567
Market rank
#10 / 284
National share
1.7%
Professional operators
30

Airbnb vs Booking.com in Rethymno Town

In Rethymno Town, Airbnb leads with 2,709 tracked listings (59%), versus 1,858 on Booking.com (41%).

Where the listings are in Rethymno Town

The dots are a representative sample of tracked short-term rentals — Airbnb in red and Booking.com in blue. Zoom and pan to explore the market, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 4,567 tracked listings — open the full interactive report

Market structure in Rethymno Town

29% of Rethymno Town's tracked listings (1,342 of 4,567) are run by operators with 26 or more listings, above the median of 284 tracked markets across Greece (7%). Professional operators hold a similar share on both platforms: 27% of Airbnb listings and 32% of Booking.com listings. The 30 indexed professional operators run 1,112 local listings between them, and the three largest — Oreo Travel, Think Villa and etouri vacation rental management — account for 40% of that.

Professional share
29%
Median market
7%
Single-listing hosts
31%

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 1,406
  • 2–5 listings 1,224
  • 6–25 listings 595
  • 26+ (professional) 1,342

Listings by property type

Houses, cottages & holiday homes make up 50% of Rethymno Town's classified listings, followed by Apartments & flats (38%).

  • Houses, cottages & holiday homes 2,272
  • Apartments & flats 1,745
  • Hotels & hostels 385
  • Private & shared rooms 87
  • B&Bs & guest houses 70
  • Unique & outdoor 8

Largest operators in Rethymno Town

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked Greece listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Rethymno Town, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Oreo Travel 165 4.82 / 5 9.2 / 10 8,919
2 Think Villa 153 4.96 / 5 9.6 / 10 9,941
3 etouri vacation rental management 132 4.96 / 5 9.7 / 10 7,235
4 Kreta Eiendom SA 90 4.87 / 5 9.1 / 10 1,788
5 iVacation Villas 89 4.93 / 5 9.4 / 10 2,094
6 BeachVillas 86 4.62 / 5 9.0 / 10 4,738
7 LEADERSTAY LTD 58 4.65 / 5 8.7 / 10 3,143
8 GuestFirst Vacation Rentals 44 4.87 / 5 9.3 / 10 1,182
9 Muses Travel 44 4.92 / 5 9.4 / 10 1,029
10 Rentado Vacation Rental Management 32 4.88 / 5 9.7 / 10 1,307

All 30 professional operators in Rethymno Town

Local listings

Browse the full Greece operator directory →

Operators enter the index after reaching 26 listings across Greece and count Rethymno Town among their markets. Published profile URLs remain stable across data refreshes. See the full interactive Rethymno Town market report for additional filters and operator comparisons.

How Rethymno Town compares

Rethymno Town ranks 10th of 284 tracked markets in Greece, with 1.7% of tracked supply in this coverage. Markets of similar size:

Photo credits

Browse the full Greece city directory or the Greece market report .

Rethymno Town market FAQ

How many short-term rentals are in Rethymno Town?

Rethymno Town has 4,567 tracked short-term rental listings as of August 2026: 2,709 on Airbnb and 1,858 on Booking.com.

Who is the largest short-term rental operator in Rethymno Town?

The largest professional operator in Rethymno Town is Oreo Travel, with 165 local listings.

How professionalised is the Rethymno Town short-term rental market?

29% of Rethymno Town's tracked listings (1,342 of 4,567) are run by operators with 26 or more listings, above the median of 284 tracked markets across Greece (7%). Professional operators hold a similar share on both platforms: 27% of Airbnb listings and 32% of Booking.com listings. The 30 indexed professional operators run 1,112 local listings between them, and the three largest — Oreo Travel, Think Villa and etouri vacation rental management — account for 40% of that.

Is Airbnb or Booking.com bigger in Rethymno Town?

In Rethymno Town, Airbnb leads with 2,709 tracked listings (59%), versus 1,858 on Booking.com (41%).

How many professional operators run listings in Rethymno Town?

30 indexed professional operators have a tracked presence in Rethymno Town. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 4,567 public short-term rental listings in Rethymno Town, matching Airbnb and Booking.com supply to the operators who run it. Operators enter the index after reaching 26 listings on Airbnb or Booking.com across Greece. Snapshot dates: Airbnb , Booking.com .

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