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Short-term rentals in Reading

Local supply skews to Airbnb, with 2.4× the Booking.com inventory. Its largest professional operator, Pass the Keys, runs 20 listings locally.

Explore the interactive Reading report
View of Reading
Photo: Broad Street, Reading - geograph.org.uk - 2864164 by Paul Gillett · CC BY-SA 2.0 · cropped and resized for display, via Wikimedia Commons

Data updated

Tracked listings
1,544
Market rank
#47 / 598
National share
0.3%
Professional operators
29

Listing mix by platform in Reading

Where the listings are in Reading

The dots are a representative sample of tracked short-term rentals — Airbnb in red, Booking.com in blue. Zoom and pan here, or open the full report for filters, operator overlays, and the listing-level view.

Airbnb Booking.com 250 sampled locations from 1,544 tracked listings — open the full interactive report

What the Reading short-term rental supply looks like

Listings by property type

How Reading's tracked listings split across property types on each platform.

  • Apartments & flats 614
  • Houses, cottages & holiday homes 439
  • Private & shared rooms 329
  • B&Bs & guest houses 90
  • Hotels & hostels 55
  • Unique & outdoor 17

Listings by operator portfolio size

Tracked listings grouped by how many properties their operator runs — from single hosts to 26+ professionals.

  • Single listing 464
  • 2–5 listings 475
  • 6–25 listings 380
  • 26+ (professional) 225

Largest operators in Reading

Ranked by local tracked listings across Airbnb and Booking.com. Scores and portfolio review totals are aggregated across each operator's tracked United Kingdom listings. Together, the table and directory cover every professional operator we track in this market.

Scroll sideways to see all columns.

Largest operators in Reading, ranked by local tracked listings.
# Operator Listings Airbnb score Booking.com score Portfolio reviews
1 Pass the Keys 20 8.1 / 10 6,530
2 Travelnest Ltd 20 4.38 / 5 8.1 / 10 47,351
3 Hosting Holidays 12 4.84 / 5 9.0 / 10 1,189
4 Ava And Team 5 4.20 / 5 7.5 / 10 24,516
5 Cottages.com 5 4.76 / 5 9.0 / 10 184,368
6 Redwood Stays 5 4.67 / 5 8.2 / 10 1,326
7 Staybridge Suites 5 8.3 / 10 1,022,407
8 Guest Ready 4 4.59 / 5 8.2 / 10 14,486
9 Hostsmart 4 8.8 / 10 7,637
10 Sykes Holiday Cottages 4 4.67 / 5 8.9 / 10 131,996

Operators are indexed when they run at least 26 listings nationally and count Reading among their markets. See the full interactive Reading market report for the map, charts, and operator comparison.

How Reading compares

Reading ranks 47th of 598 tracked markets in the United Kingdom, with 0.3% of national supply. Markets of similar size:

Photo credits
  • Newcastle Upon Tyne: Photo: Tyne Bridge - Newcastle Upon Tyne - England - 2004-08-14 by Tagishsimon · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
  • Oban: Photo: Oban harbour 14839d by Hartmut Josi Bennöhr ( user:josi / de:user:josi ) · CC BY-SA 3.0 · cropped and resized for display, via Wikimedia Commons
  • Northampton: Photo: Cole-roper northampton 1810 by Wikimedia Commons contributors · Public domain · cropped and resized for display, via Wikimedia Commons
  • Bude: Photo: Bude 01 River Neet by Manfred Heyde · CC BY-SA 4.0 · cropped and resized for display, via Wikimedia Commons
  • Hull: Photo: Hull skyline from Princess Quay shopping centre car park 2 by User:Imagaril · Public domain · cropped and resized for display, via Wikimedia Commons
  • Poole: Photo: Poole Quay - geograph.co.uk 636450 by Chris Wood · CC BY-SA 2.0 · cropped and resized for display, via Wikimedia Commons

Browse the full United Kingdom city directory or the United Kingdom market report .

Reading market FAQ

How many short-term rentals are in Reading?

Reading has 1,544 tracked short-term rental listings as of 2026-06-07: 1,084 on Airbnb and 460 on Booking.com.

Who is the largest short-term rental operator in Reading?

The largest professional operator in Reading is Pass the Keys, with 20 local listings.

Is Airbnb or Booking.com bigger in Reading?

Airbnb is bigger in Reading, with 1,084 listings against 460 on Booking.com.

How many professional operators run listings in Reading?

29 professional operators (26+ listings nationally) have a tracked presence in Reading. The full roster is listed on this page, and the interactive market report maps every listing.

About this data

Figures come from myDataValue's cross-platform market snapshot of 1,544 public short-term rental listings in Reading, matching Airbnb and Booking.com supply to the operators who run it. Operators shown have at least 26 listings on Airbnb or Booking.com nationally. Snapshot dates: Airbnb , Booking.com .

Spotted an inconsistency, or want fresher data for Reading? Report a data issue or request an update — corrections land with the next data refresh.