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MCP: Build better pricing tools in your AI apps

Illustrative Claude chat: You ask how Riverside Loft's prices compare. Claude replies that its Booking.com prices are above the competitor median on all seven nights, with a chart for 16–22 November. The suggested follow-up asks: Which night has the biggest price gap? Fictional portfolio data.

MCP for your OTA and revenue data

Today we’re releasing myDataValue MCP: an easy way to access your revenue and OTA data in your favourite AI apps.

This first release includes read access to your property data, internal analytics and ranking, plus on-demand public scraping of prices for your portfolio and competitors.

You can now query your OTA data in one place to help you make better revenue decisions.

Try it today, or book a demo to see how it works.

Go beyond standard reports

Ask questions across millions of portfolio data points. Your AI app uses SQL to combine datasets, compare properties and periods, and calculate the metrics you need.

Ask in plain English, then use the results to build a report, investigate a pricing question or create your own tools. Your AI app writes the SQL and myDataValue runs the query against the data your team can access.

See which properties need attention, with the figures behind the answer.

The example uses read-only SQL to find Booking.com properties with at least 500 page views and under 2% booking conversion.

  • Old Mill: 900 page views, 9 bookings, 1.0% conversion.
  • Park View: 720 page views, 10 bookings, 1.4% conversion.
  • Riverside Loft: 540 page views, 8 bookings, 1.5% conversion.

A few examples

Interactive examples using fictional portfolio data. These do not access your account.

Find conversion gaps across your portfolio

Find properties that attract interest but turn fewer page views into bookings.

You: Which properties had at least 500 Booking.com page views but booking conversion below 2% in the last 30 reported days?

Claude

3 of your 12 properties match. Old Mill has the most page views in this group, with 9 bookings from 900 views.

Booking.com VisibilityLast 30 reported days
Properties with at least 500 page views and conversion below 2%, ordered by page views.
PropertyPage viewsBookingsBooking rate
Old Mill90091.0%
Park View720101.4%
Riverside Loft54081.5%

Conversion = bookings ÷ page views. Reported days may lag behind today.

Query your portfolio analytics

Compare your search funnel with peers, check booking pace against last year and explore revenue by stay month.

Search funnel · All 12

You: How does my portfolio turn searches into bookings?

Claude

The biggest gap is from page views to bookings: 2.1% of visitors book, compared with 2.6% for peers.

Booking.com performanceAll 12
  1. Seen in search 214,000
  2. 3.4% clicked peers 3.1%
  3. Page views 7,280
  4. 2.1% booked peers 2.6% · weakest step
  5. Bookings 153

12 properties, last 30 reported days, each against its Booking.com peer group.

Search funnel · Riverside Loft

You: How does Riverside Loft turn searches into bookings?

Claude

The biggest gap is from page views to bookings: 1.5% of visitors book, compared with 2.6% for peers.

Booking.com performanceRiverside Loft
  1. Seen in search 18,600
  2. 2.9% clicked peers 3.1%
  3. Page views 540
  4. 1.5% booked peers 2.6% · weakest step
  5. Bookings 8

Riverside Loft, last 30 reported days, against its Booking.com peer group.

Pace · All 12

You: How is my portfolio pacing for November?

Claude

Your portfolio has 214 room nights booked for November, compared with 206 for the same stay dates last year.

Booking.com performanceAll 12

214 room nights on the books for November, 4% ahead of last year

  • 1–8 Nov: 52 room nights this year, 49 last year
  • 9–15 Nov: 49 room nights this year, 51 last year
  • 16–22 Nov: 63 room nights this year, 57 last year
  • 23–30 Nov: 50 room nights this year, 49 last year

Room nights booked for November stays, against the same stay dates last year.

Pace · Riverside Loft

You: How is Riverside Loft pacing for November?

Claude

Riverside Loft has 14 room nights booked for November, compared with 17 for the same stay dates last year.

Booking.com performanceRiverside Loft

19th of 25 in its peer group on November room nights, 18% behind last year

  • 1–8 Nov: 4 room nights this year, 5 last year
  • 9–15 Nov: 3 room nights this year, 4 last year
  • 16–22 Nov: 4 room nights this year, 5 last year
  • 23–30 Nov: 3 room nights this year, 3 last year

Room nights booked for November stays, against the same stay dates last year.

Sales · All 12

You: Show my portfolio's Booking.com revenue by stay month.

Claude

Here is the revenue by stay month. October and November include stays booked so far; June to September show completed stays.

Booking.com performanceAll 12

€212,600 Booking.com revenue by stay month

  • Jun: €38,900
  • Jul: €44,200
  • Aug: €41,600
  • Sep: €34,700
  • Oct: €30,400, on the books
  • Nov: €22,800, on the books

June to November. October and November count the stays booked so far.

Sales · Riverside Loft

You: Show Riverside Loft's Booking.com revenue by stay month.

Claude

Here is the revenue by stay month. October and November include stays booked so far; June to September show completed stays.

Booking.com performanceRiverside Loft

€19,500 Booking.com revenue by stay month

  • Jun: €3,480
  • Jul: €3,960
  • Aug: €3,720
  • Sep: €3,150
  • Oct: €2,880, on the books
  • Nov: €2,310, on the books

June to November. October and November count the stays booked so far.

Check public prices on demand

Ask your AI app to check your prices against competitors for the stay dates you choose.

You: Check Riverside Loft against these 14 competitors for 16–22 November.

Claude

Riverside Loft is above the competitor median on all 7 nights. Here is how each night compares.

Public Booking.com prices16–22 November · per night
  1. Mon 16: €139, their median €132, from €98 to €210
  2. Tue 17: €139, their median €134, from €98 to €205
  3. Wed 18: €145, their median €138, from €105 to €214
  4. Thu 19: €149, their median €141, from €109 to €220
  5. Fri 20: €189, their median €176, from €139 to €265, an event night
  6. Sat 21: €199, their median €188, from €149 to €279, an event night
  7. Sun 22: €159, their median €150, from €115 to €230

Public price checks use your team’s daily allowance.

How it works

MCP connects your AI app to myDataValue, so it can look up your portfolio data during a conversation.

  1. Choose your app. Follow the setup guide for Claude, Claude Code or Codex.
  2. Connect your account. Sign in to myDataValue, choose your team and approve access.
  3. Ask a question. Start with “Show me my properties”, then explore your performance or try one of the examples above.

You can also find myDataValue in Claude’s connector directory and connect directly from there. No API key is needed.

Expect more MCP announcements soon, including the ability to update promotions.

We’re looking forward to seeing what you build.

Try it today